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Pakistani films to be exhibited at Dubai Expo 2020

Dubai: Federal Minister for Information and Broadcasting Fawad Chaudhry on Saturday inaugurated the exhibition of Pakistani films and dramas at the Dubai Expo 2020.

Addressing the inaugural ceremony, Fawad Chaudhry said that drama, film and digital media were the best platforms to portray and promote image of a country in the world.

The minister said that Pakistan was the third largest film industry in 1960s. He said that no heed was paid to the growing cinema industry after 1970s and this lead the industry to a total decline.

“Pakistan Tehreek-e-Insaf (PTI) government has taken steps to revive the film and drama industry in the country” Fawad told the participants of ceremony, adding that government had reduced electricity tariffs of the cinemas in the country and all taxes on the film industry have been abolished.

He said taxes had been imposed on foreign content to encourage local production houses.

He said that tax had been imposed on foreign dramas so that Pakistani artists could work in dramas and advertisements.

There were beautiful tourist spots in Pakistan where NOC procedures for film making are also being simplified, he said.

Appreciating the Pakistan Pavilion in Dubai Expo, he said that films presented there were for the international audience.

In Expo 2020, Pakistan has been promoting its cinema by screening its blockbuster films.

A total of 11 Pakistani films would be screened in the Pakistan Pavilion every Friday and Saturday till February 26.

On the first day on the occasion of the opening ceremony, Tifa In Trouble was screened.

Minister for Information Chaudhry Fawad cut the ribbon for screening films in Pakistan Pavilion.

Actor Ali Zafar and actress Hareem Farooq were also present for the screening.

The opening ceremony was attended by a large number of Pakistanis residing in the United Arab Emirates.