Islamabad: According to the results of the IPSOS Consumer Confidence Index Q1 2026 about the two years performance scoreboard of Federal Government, 4 in 10 Pakistanis believe the country is on the right track, with optimism higher among men, upper-lower-middle class, rural residents, and in Punjab.
Confidence in the country's direction being right has increased more than three times (12% to 40%) since the government came to power. Highest level reached soon after Pak-India conflict.
Economic concerns remain most worrying, but their quantum has fallen drastically across all issues since Q1 2024.
Inflation, poverty, and unemployment drop significantly over two years under the government. 1 in 4 Pakistanis believes the economy is strong, led by men, youth, Punjab and Sindh residents, and affluents.
The perception of a strong economy has jumped from 4% to 23% (6 times) since Q1 2024 since the government took office, approaching its highest recorded level. 12% Pakistanis feel comfortable with household purchases, with comfort higher among youth, affluent, urban and Punjab residents.
Comfort in making household purchases has tripled from 4% in Q1 2024 to 12% now, marking steady progress over the government's two-year term. 1 in 3 Pakistanis expect the economy to strengthen, with optimism highest among youth, rural area, upper and lower-income groups, and residents of Punjab.
Optimism reaches 31% under the government, up from 27% in Q1 2024, nearing post-conflict highs as pessimism gradually declines.
Personal financial optimism hits an almost record high of 40%, up from 35% since Q1 2024, reflecting sustained positive sentiment under the government. 40% of Pakistanis expect their finances to improve, with optimism highest among youth, men, Punjab residents, and upper and middle-income groups.
Confidence to invest has grown steadily over two years, rising from 11% to 16%, with even stronger optimism among urban residents, men, youth, Punjab, and affluent groups. Comfort in making major purchases edges up from 2% in Q1 2024 to 5% in Q1 2026, showing a modest improvement over the past two years.
Around 2 in 10 Pakistanis feel secure in their jobs, with highest confidence among adults, men, and residents of Sindh and Punjab.
Confidence in job security has nearly doubled over the past two years under the government, rising from 12% in Q1 2024 to 23%, close to the post-Pakistan-India conflict peak.
Pakistan's consumer confidence has risen 1.1 points since Q2 2025, marking steady improvement while Turkey's level remains flat.
Consumer Confidence Index in Pakistan has increased by 4 percentage points in two years, (from 31.5 to 35.5) highlighting improving public optimism under the government's tenure.