Lahore: A state-of-the-art Didactic and Dialogue Centre (DDC) was inaugurated at the Punjab University Institute of Industrial Engineering and Management (IIEM), aiming to enhance interactive learning, collaboration, and knowledge sharing.

The facility is equipped with an advanced video conferencing system featuring an 86-inch interactive smart LED, providing modern tools for didactic education and engagement. The DDC has been established under the Erasmus+ European co-funded project, titled 'Sustainability and Quality Assurance for Academic Governance and Redesigning Engineering Studies', marking the first-ever project awarded to the University of the Punjab by the European Commission.

Director IIEM and Project Leader, Dr. Muhammad Shafiq, described the initiative as an international capacity-building project focused on strengthening engineering education and fostering innovation. He noted that the establishment of the DDC aligns with the vision of PU Vice-Chancellor, Prof. Dr. Muhammad Ali, to promote quality education, research excellence, and technological advancement at the university.

The DDC is expected to play a pivotal role in advancing interactive learning, applied research, and industry-academia collaboration, providing a platform for dialogue and knowledge exchange among students, faculty, and industry professionals.

The inauguration ceremony was attended by the Dean of the Faculty of Quality and Industrial Systems Engineering, Director IIEM, Director IQTM, and distinguished faculty members.