Islamabad: The National Book Foundation organized a grand reception for the latest book by renowned writer, columnist, children's author, and Sweden-based scholar, Arif Mehmood Kisana. The event for his book "Watan Sani" (The Land of the Midnight Sun - Sweden) was held in the Ahmed Faraz Auditorium. The chief guest of the ceremony was Syed Abu Ahmad Akif.
The speakers included intellectual and former Federal Tax Ombudsman Muhammad Siddique, distinguished author and social figure Dr. Asif Mehmood Jah, eminent writer, scholar, and former Ambassador to New Zealand, Afrasiab Mehdi Hashmi Qureshi, Bilal Hai, Dr. Zahoor Ahmad, Islahuddin, and Brigadier (Retd) Muhammad Saleem. The session was moderated by Nazia Rehman.
In his address, the chief guest, Syed Abu Ahmad Akif, praised the book and stated that Arif Mehmood Kisana has provided valuable insights into Swedish literature, culture, traditions, education, and achievements through "Watan Sani." He highlighted that individuals like Kisana not only strive to address personal challenges in foreign lands but also contribute to the development of their homeland through literature and awareness campaigns. This book stands as a remarkable example of his contributions.
Afrasiab Mehdi Hashmi Qureshi emphasized the significance and impact of the book, highlighting its rich content on Sweden and its society. He noted the importance of books in the development of successful societies and stressed the state's responsibility to safeguard literary assets. Brigadier Muhammad Saleem shed light on Sweden's notable achievements, particularly the Nobel Prize, and attributed their success to their cultural and educational excellence.
Muhammad Siddique hailed the book as an excellent effort to introduce Sweden to Urdu readers and emphasized its importance in fostering diplomatic ties. Managing Director NBF, Murad Ali Mohmand, discussed the organization's mission to promote book culture across the country and shared updates about recently opened outlets in Sialkot and Faisalabad to enhance access to books nationwide.
Pakistan's Ambassador to Sweden, Bilal Hai, addressed the event online, underscoring the importance of such literary works in providing a deeper understanding of Sweden's advancements in education, science, and technology. He applauded Kisana for his outstanding efforts in bridging cultural and literary gaps between the two countries.
Dr. Zahoor Ahmad, a renowned writer and Pakistan's Ambassador to Spain, also joined the ceremony online and commended Kisana for his dedication to promoting Pakistani literature in Sweden. He stated that personalities like Kisana play a crucial role in introducing Pakistani culture and values to Swedish society.
National hockey hero Islahuddin also shared his thoughts, remarking that no previous book in Urdu has provided such comprehensive insights into Sweden. Dr. Asif Mehmood Jah lauded Kisana's multifaceted contributions, especially his prior work in children's literature, and appreciated his efforts to shed light on Sweden's progress and success.
The author, Dr. Arif Mehmood Kisana, participated online and expressed his gratitude to the National Book Foundation for publishing his works and hosting this launch ceremony. He emphasized that "Watan Sani" serves as a comprehensive guidebook on Sweden, covering various aspects of life in the country.
The event's international participation, both online and in person, including literary enthusiasts from Rawalpindi, Islamabad, and other cities, turned it into a global celebration. The ceremony was hosted online by Asad Nagra and Aftab Ahmed, making it accessible to viewers worldwide.